Here's a preview of our top packaging trends for 2023, you can download the full pdf below.
1. SUSTAINABILITY
It’s no surprise that eco-conscious packaging will continue to be an important factor for consumers in 2023.
2. QR CODES
During the COVID-19 pandemic, QR codes saw a significant uptick in use as they offered businesses and eateries convenient contactless payment choices. Since then, these codes’ usefulness and prevalence have persisted and show no signs of abating.
3. MAXIMALISM
Although minimalism topped the trend list for several recent years, maximalism is making a comeback. Maximalism is a relatively recent trend that has emerged in the product design business and is all about going to extremes with one’s design.
4. BRIGHT & BOLD
The muted, earthy tones that dominated 2022’s color palettes will give way to 2023’s bold, eye-catching combinations.
5. NO NONSENSE BRANDING
The use of straightforward packaging designs that feature prominent placement of essential information for the user is on the rise.
6. THINK OUTSIDE THE BOX
Competition out there is tough, and thinking “outside the box” is now more important than ever.
Read more with our free PDF
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